The Loudest Voice

Roger Ailes molded Fox News into a force that irrevocably changed the conversation about the highest levels of government.

We wanted to make sure that people who weren't familiar with the Ailes' story understood his ties to Fox News and broadcast domination. We also focused on the Big Brother Is Watching angle as well as keeping him as omnibus and looming as possible.

We were lucky enough to shoot with Russell Crowe on set and get a real sense of his character and tone.

Client
Showtime Networks

Role
Art Director

Year
2018

Trailer

Tease

NYC OOH 1

NYC OOH 2